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      <image:title>Editorial - Shitanda | WePresent - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.helenjennings.co.uk/editorial/lamu-travel-the-sunday-times</loc>
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      <image:title>Editorial - Lamu Travel | The Sunday Times - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.helenjennings.co.uk/editorial/alra-vogue</loc>
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      <image:title>Editorial - Alára | Vogue - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.helenjennings.co.uk/editorial/priya-ahluwalia-departures</loc>
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      <image:title>Editorial - Priya Ahluwalia | Departures - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.helenjennings.co.uk/editorial/cassi-namoda-artnet</loc>
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      <image:title>Editorial - Cassi Namoda | Artnet - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.helenjennings.co.uk/editorial/obongjayar-nataal</loc>
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      <image:title>Editorial - Obongjayar | Nataal - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.helenjennings.co.uk/editorial/kenyan-spoken-word-wepresent</loc>
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    <lastmod>2022-11-01</lastmod>
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      <image:title>Editorial - Kenyan Spoken Word | WePresent - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.helenjennings.co.uk/editorial/kenneth-ize-apartamento</loc>
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    <lastmod>2022-10-30</lastmod>
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      <image:title>Editorial - Kenneth Ize | Apartamento</image:title>
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    <loc>https://www.helenjennings.co.uk/editorial/2010s-trends-cnn-style</loc>
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    <lastmod>2022-10-30</lastmod>
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      <image:title>Editorial - 2010s Trends | CNN Style</image:title>
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  <url>
    <loc>https://www.helenjennings.co.uk/editorial/after-ysl</loc>
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    <lastmod>2022-10-30</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5d41c198347f9c0001e4cd33/1565469402491-X4P65ERPK4O85B14GYP8/ysl-marrakech_hero.jpg</image:loc>
      <image:title>Editorial - After YSL  |  British Vogue</image:title>
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  <url>
    <loc>https://www.helenjennings.co.uk/editorial/idris-elba</loc>
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    <lastmod>2022-10-30</lastmod>
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      <image:title>Editorial - Idris Elba  |  Arise</image:title>
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    <loc>https://www.helenjennings.co.uk/editorial/solange-knowles</loc>
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    <lastmod>2022-10-30</lastmod>
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      <image:title>Editorial - Solange Knowles  |  The Ground</image:title>
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    <loc>https://www.helenjennings.co.uk/editorial/window-dressing</loc>
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    <lastmod>2022-10-30</lastmod>
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      <image:title>Editorial - Window Dressing  |  Pedderzine</image:title>
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  <url>
    <loc>https://www.helenjennings.co.uk/editorial/bob-mackie-cnn-style</loc>
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    <priority>0.5</priority>
    <lastmod>2019-08-26</lastmod>
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      <image:title>Editorial - Bob Mackie  |  CNN Style</image:title>
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  <url>
    <loc>https://www.helenjennings.co.uk/editorial/phillip-lim</loc>
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    <lastmod>2022-10-30</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5d41c198347f9c0001e4cd33/1565468691881-MK67H4MK1Y65PD4ZR9M2/Vivian-Sassen-%26-Philip-Lim_hero.jpg</image:loc>
      <image:title>Editorial - Phillip Lim  |  The Gourmand</image:title>
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  <url>
    <loc>https://www.helenjennings.co.uk/editorial/jonathan-saunders</loc>
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    <lastmod>2019-08-26</lastmod>
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      <image:title>Editorial - Jonathan Saunders  |  Harper’s Bazaar Art Arabia</image:title>
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  <url>
    <loc>https://www.helenjennings.co.uk/editorial/tigers-dont-cry</loc>
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    <lastmod>2022-11-01</lastmod>
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      <image:title>Editorial - Tigers Don’t Cry  |  King Kong</image:title>
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  <url>
    <loc>https://www.helenjennings.co.uk/editorial/lula-style-tribes</loc>
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    <lastmod>2022-10-30</lastmod>
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      <image:title>Editorial - Style Tribes  |  Lula</image:title>
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  <url>
    <loc>https://www.helenjennings.co.uk/editorial/abe-odedina</loc>
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    <lastmod>2022-10-30</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5d41c198347f9c0001e4cd33/1565475314032-YNM8XESG8A746JEZS29T/Abe-Odedina_hero.jpg</image:loc>
      <image:title>Editorial - Abe Odedina  |  Nataal</image:title>
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  <url>
    <loc>https://www.helenjennings.co.uk/editorial/neneh-cherry</loc>
    <changefreq>monthly</changefreq>
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    <lastmod>2022-10-30</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5d41c198347f9c0001e4cd33/1565475118988-89I115XX20LQ7RMCFG4Y/NenehCherry_hero.jpg</image:loc>
      <image:title>Editorial - Neneh Cherry  |  Nataal</image:title>
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  <url>
    <loc>https://www.helenjennings.co.uk/editorial/young-fathers</loc>
    <changefreq>monthly</changefreq>
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    <lastmod>2022-10-30</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5d41c198347f9c0001e4cd33/1565476189660-8JS9A7TB98VPVVMOTAZU/Young-Fathers_hero.jpg</image:loc>
      <image:title>Editorial - Young Fathers  |  Nataal</image:title>
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    <loc>https://www.helenjennings.co.uk/home</loc>
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    <lastmod>2023-08-31</lastmod>
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  <url>
    <loc>https://www.helenjennings.co.uk/new-gallery</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-05-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56098193e4b08650938b4d7b/1532270564524-GUN9AMWKT65P928CA3T4/51_HBL_Pickles_v1-276.jpg</image:loc>
      <image:title>New Gallery</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/56098193e4b08650938b4d7b/1532270564524-GUN9AMWKT65P928CA3T4/51_HBL_Pickles_v1-276.jpg</image:loc>
      <image:title>New Gallery</image:title>
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    <loc>https://www.helenjennings.co.uk/books</loc>
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    <lastmod>2022-11-01</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5d41c198347f9c0001e4cd33/71a99af4-f0c8-48c4-9e57-f0d4d1425637/AE_SOUND_AND_VISION_COVER_MOCKUP_FRONT.jpeg</image:loc>
      <image:title>Books - Why I Make Art</image:title>
      <image:caption>(Atelier Editions, 2022) Wrote six chapters for this book based on the Sound &amp; Vision Podcast by Brian Alfred, which explores the practices and life stories of 30 contemporary artists. Buy on Amazon</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5d41c198347f9c0001e4cd33/1566848909134-7WYK6BDS107LFUZ57S86/africa-modern.jpg</image:loc>
      <image:title>Books - Interlude</image:title>
      <image:caption>(Publisher, 2018) Wrote the foreword for Francois Visser’s artist’s edition photography book.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5d41c198347f9c0001e4cd33/1565556652208-S7SQIU1LY44C0VF4YU03/fashion_cities_africa.jpg</image:loc>
      <image:title>Books - Fashion Cities Africa</image:title>
      <image:caption>(Intellect, 2016) Contributed two chapters to Hannah Azieb Pool's celebration of the fashion landscapes of Lagos, Casablanca, Nairobi and Johannesburg to accompany a major exhibition of the same name at Brighton Museum. Helen also consulted on the curation of the show, which travelled onto the Tropenmuseum in Amsterdam. Buy on Amazon</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5d41c198347f9c0001e4cd33/1566848648283-BSN2MUJD9D5NJQFAKV6Z/fashion_and__Postcolonial_Critique.jpg</image:loc>
      <image:title>Books - Fashion and Postcolonial Critique</image:title>
      <image:caption>(Sternberg Press, 2018) Contributed an essay to Elke Gaugele and Monica Titton’s academic book for the Academy of Fine Arts Vienna.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5d41c198347f9c0001e4cd33/1565556400888-MOT921FCN4F61DCG0SDX/africa-modern.jpg</image:loc>
      <image:title>Books - Fashion: The Whole Story</image:title>
      <image:caption>(Quarto, 2013) Wrote two chapters for Marnie Fogg’s exhaustive history of fashion book. Buy on Amazon</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5d41c198347f9c0001e4cd33/1565556222320-UNIGCJA96DLWN1UYC2GZ/africa_print_fashion_now.jpg</image:loc>
      <image:title>Books - African-Print Fashion Now!</image:title>
      <image:caption>(Fowler, 2017) Contributed a chapter to this book examining wax print's influence on global taste and style. Edited by Suzanne Gott, Kristyne S. Loughran, Betsy D. Quick, and Leslie W. Rabine, it accompanied an exhibition of the same name at the Fowler Museum at UCLA, California. Buy on Amazon</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5d41c198347f9c0001e4cd33/1565477289848-6FICKFX0ZJIJMEQ7B43Y/Africa+Print+Fashion+Now.jpg</image:loc>
      <image:title>Books - Africa Modern</image:title>
      <image:caption>(KT Wong Foundation, 2017) Wrote an essay on emerging artists for Ekow Eshun’s book marking the opening of the Zeitz MOCAA museum in Cape Town.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5d41c198347f9c0001e4cd33/1565557037363-8F3K1UMTPR0WBR0V3SPR/haute_africa.jpg</image:loc>
      <image:title>Books - Haute Africa</image:title>
      <image:caption>(Lanoo, 2014) Wrote the introductory essay for the book accompanying Fotofestival Knokke-Heist, Belgium's contemporary photography biennale. She also consulted on the curation of the biennale. Buy on Amazon</image:caption>
    </image:image>
    <image:image>
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      <image:title>Books</image:title>
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  <url>
    <loc>https://www.helenjennings.co.uk/commerical</loc>
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    <lastmod>2024-02-07</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5d41c198347f9c0001e4cd33/5808cb07-ab99-473c-abaf-8bf1f3958c52/Stories_Raven_Mist_692x850_2-1.jpg</image:loc>
      <image:title>Commercial - NVW</image:title>
      <image:caption>Created all website copy for this fine jewellery brand inspired by the wilderness and ancient English materials. Including designer profile, journal stories and descriptions of each piece. Visit NVW</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5d41c198347f9c0001e4cd33/1565560265222-K0X7LC5VY7RPHYSPE1CN/Stella_McCartney.jpg</image:loc>
      <image:title>Commercial - Stella McCartney</image:title>
      <image:caption>Helen wrote seasonal brand stories for this global luxury brand. This involved working closely with the design, production and marketing teams to crystallise the inspirations, ethical messages and mood of each RTW collection. Visit Stella McCartney</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5d41c198347f9c0001e4cd33/1565559482606-80X696CK6R8A2XDED4VF/toni_and_guy.jpg</image:loc>
      <image:title>Commercial - Toni&amp;Guy</image:title>
      <image:caption>Helen worked via an agency with this leading haircare brand to help communicate its relationship to London Fashion Week and beauty trends. This took the shape of magazines, editorial website, show reports, film scripts, advertorials and social posts. Visit Toni&amp;Guy</image:caption>
    </image:image>
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      <image:title>Commercial - Victoria &amp; Albert Museum</image:title>
      <image:caption>A collaboration with the museum for its landmark exhibition Africa Fashion. Following initial think tanks, Helen and the Nataal team produced the show’s marketing campaign and central film as well as dedicating a special section of Nataal magazine to its curatorial themes.   Watch the film</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5d41c198347f9c0001e4cd33/1769a543-d159-4532-a763-02fd71c84cb3/Prince%27s+Foundation.png</image:loc>
      <image:title>Commercial - The Prince’s Foundation</image:title>
      <image:caption>Editor of a publication addressing issues facing housing in the UK and the Prince of Wales’ philosophies around sustainable development with a range of industry pioneers and thought-leaders. Download the issue here</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5d41c198347f9c0001e4cd33/e276daac-8f26-4929-8f1b-fc225c6abf01/Screenshot+2023-01-23+at+18.40.21.png</image:loc>
      <image:title>Commercial - Savoir</image:title>
      <image:caption>Editor and copywriter of a mini magazine for a bespoke bed company centring on the artisanal and sustainable nature of its latest vegan bed. Visit Savoir</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5d41c198347f9c0001e4cd33/1565559217715-0RVCY6AJ9WRFJAR27PJT/Giles_Deacon.jpg</image:loc>
      <image:title>Commercial - Giles Deacon</image:title>
      <image:caption>Helen worked via an agency with this legendary London designer and couturier. She wrote press releases, show reports and regular website stories as well as a designer profile. Visit Giles Deacon</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5d41c198347f9c0001e4cd33/1565559853672-BU02EXPQWLQZHS1DR7W4/epara.jpg</image:loc>
      <image:title>Commercial - Epara</image:title>
      <image:caption>The creative consultant for this start-up luxury skincare brand that debuted in Harrods. She worked with its founder to shape the look, feel and voice of the range. This involved writing the brand profile, packaging, marketing material and website copy. She also introduced the brand to key individuals in retail, PR and art direction and oversaw social and blogs. Visit Epara</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5d41c198347f9c0001e4cd33/1580520448377-9PB0YUHZ161JIE67M7YB/David+Beckham.png</image:loc>
      <image:title>Commercial - David Beckham Eyewear</image:title>
      <image:caption>Helen wrote the website copy for David Beckham's debut eyewear line including brand profile and product descriptions. Visit DB Eyewear</image:caption>
    </image:image>
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